One *very* important note that bit me while testing some things... any VM that *isn't* running *will* do a full backup every time, rather than benefiting from that qemu feature, which can cause your entire backup task to effectively 'hang' waiting for the one VM for as much as 20+ minutes depending on size (all my testing's on spinning disks, and I have some real data sitting there too), missing some of those backup cycles. I believe cron itself *should* handle that by just silently skipping the overlapped tasks, at least.
That's strange, are you sure it's a full? When i backup stopped VMs, they kind of look like they are backing up full but the speed (MB/s) is much more than my backup network (1Gbit) can do, and in the end is reporting incremental backup. For me it seems it does incremental backups for the stopped VMs. It's much faster after the first backup thus incremental. See below how much is reused in the end:
INFO: starting new backup job: vzdump 233 --mode snapshot --storage backupserver3 --node bony21 --remove 0
INFO: Starting Backup of VM 233 (qemu)
INFO: Backup started at 2020-07-26 15:37:53
INFO: status = stopped
INFO: backup mode: stop
INFO: ionice priority: 7
INFO: VM Name: ns2-old
INFO: include disk 'scsi0' 'ceph1_vm:vm-233-disk-0' 10G
INFO: creating Proxmox Backup Server archive 'vm/233/2020-07-26T13:37:53Z'
INFO: starting kvm to execute backup task
INFO: started backup task '8f2eab92-6e5d-426a-9983-0a4f7eb8d849'
INFO: status: 12% (1.2 GiB of 10.0 GiB), duration 3, read: 410.7 MiB/s, write: 410.7 MiB/s
INFO: status: 22% (2.3 GiB of 10.0 GiB), duration 6, read: 366.7 MiB/s, write: 366.7 MiB/s
INFO: status: 35% (3.5 GiB of 10.0 GiB), duration 9, read: 420.0 MiB/s, write: 420.0 MiB/s
INFO: status: 45% (4.6 GiB of 10.0 GiB), duration 12, read: 370.7 MiB/s, write: 370.7 MiB/s
INFO: status: 57% (5.7 GiB of 10.0 GiB), duration 15, read: 388.0 MiB/s, write: 388.0 MiB/s
INFO: status: 69% (6.9 GiB of 10.0 GiB), duration 18, read: 409.3 MiB/s, write: 409.3 MiB/s
INFO: status: 83% (8.3 GiB of 10.0 GiB), duration 21, read: 480.0 MiB/s, write: 480.0 MiB/s
INFO: status: 96% (9.6 GiB of 10.0 GiB), duration 24, read: 440.0 MiB/s, write: 440.0 MiB/s
INFO: status: 100% (10.0 GiB of 10.0 GiB), duration 25, read: 384.0 MiB/s, write: 384.0 MiB/s
INFO: backup was done incrementally, reused 9.83 GiB (98%)
INFO: transferred 10.00 GiB in 25 seconds (409.6 MiB/s)
INFO: stopping kvm after backup task
INFO: Finished Backup of VM 233 (00:00:28)
INFO: Backup finished at 2020-07-26 15:38:21
INFO: Backup job finished successfully
TASK OK